Prioritization
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Embracing Change in Agile: Adapting to Shifting Priorities

In product development, change is inevitable. Markets evolve, customer demands fluctuate, and new technologies emerge, creating a constant need for organizations to adapt. This is particularly true in the world of product management, where agility and the ability to pivot are paramount. The Agile methodology, with its emphasis on iterative development and continuous improvement, provides Continue reading
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Guide to Using the Kano Model for Better Product Decisions

One of our core responsibilities is to make informed decisions about which features and enhancements to prioritize for our product roadmaps. Getting this right can mean the difference between a successful product that resonates with users or one that falls flat. That’s where the Kano Model comes in. Developed in the 1980s by Dr. Noriaki Continue reading
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Mastering User Testing and Validation: A Comprehensive Guide for Product Managers

As a product manager, one of your primary responsibilities is to ensure that the products you oversee meet the needs and expectations of your target users. However, achieving this goal is easier said than done, as it requires a deep understanding of user behavior, preferences, and pain points. This is where user testing and validation Continue reading
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The Kano Model: A Game-Changer for Product Managers

For product managers the pursuit of customer satisfaction is a constant endeavor. However, simply meeting customer expectations is no longer enough to differentiate your product from the competition. To truly captivate your audience and foster unwavering loyalty, you need to go beyond mere satisfaction and deliver experiences that genuinely delight. Enter the Kano Model – Continue reading
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Mastering the Art of Time Horizon Friction: A Product Manager’s Guide

Every product manager understands the inherent tension between short-term goals and long-term vision. This conflict, known as “Time Horizon Friction,” is one of the most significant challenges faced by those tasked with steering a product’s direction. It’s a delicate balancing act, where immediate demands and quarterly targets often clash with the strategic imperative of building Continue reading
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The Eisenhower Matrix: A Product Manager’s Guide to Urgent vs Important Tasks

The Eisenhower Matrix, also known as the Urgent-Important Matrix, is a useful tool for time management and prioritization. First popularized by President Dwight D. Eisenhower in the 1950s, it helps categorize tasks and activities into four quadrants based on two criteria: urgency and importance. This allows for better organization, efficiency, and productivity within an individual’s Continue reading
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The 70-20-10 Portfolio Approach: A Strategic Guide for Product Managers

Knowing where to invest resources can make or break any product strategy. One approach that has proven itself time and time again, and one I particularly like is the 70-20-10 portfolio strategy. Originally popularized by companies like Google, this method divides resources across three categories to create a balanced approach to growth, innovation, and stability. Continue reading
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Zoom Out to Zoom In: How Product Managers Connect Vision and Execution

As a product manager, you constantly toggle between the big-picture strategy and vision and the tactical execution and shipping of features. This ability to fluidly “zoom out” to the 30,000-foot view of the product roadmap and company vision, while being able to “zoom in” to the nitty-gritty of your sprint deliverables is a critical skill. Continue reading
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Organizational Ambidexterity in Product Portfolio Management

Today organizations face a constant challenge: how to maintain and improve their current products while simultaneously innovating for the future. This balancing act is at the heart of organizational ambidexterity, a concept that has gained significant traction in recent years, particularly in product portfolio management. Organizational ambidexterity refers to a company’s ability to be efficient Continue reading
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Product Portfolio Management, An Overview

Today it’s fairly typical for companies to find themselves juggling multiple products, often each with its unique requirements, target markets, and life cycles. Effectively managing such a diverse array of offerings is a critical challenge that can make or break a company’s success. Product Portfolio Management (PPM) is a strategic approach that empowers organizations to Continue reading
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The 5 P’s of Product Management: A Comprehensive Guide

Over the years I’ve come to realize that success as a Product Manager boils down to mastering what I call “The 5 P’s of Product Management.” These five essential elements – Purpose, People, Process, Product, and Performance – form the backbone of effective product management. In this comprehensive guide, I’ll walk you through each of Continue reading
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The Cause-and-Effect Matrix: A Product Manager’s Guide to Strategic Problem-Solving

As product managers, we’re constantly faced with complex challenges that require systematic analysis and strategic thinking. Enter the Cause-and-Effect Matrix, a powerful tool that can revolutionize the way you approach problems and drive your product to success. The Cause-and-Effect Matrix, also known as the C&E Matrix or XY Matrix, is a structured approach to identifying, Continue reading
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5 Strategies For Creating Products Your Customers Love

Creating products your customers love is the holy grail. It’s what separates good products from great ones, and it’s what keeps customers coming back time and time again. But how exactly do you achieve this level of customer adoration? In this comprehensive strategy guide, we’ll explore five proven strategies to ensure your customers fall head Continue reading
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Slicing Through Complexity: Razor Principles for Effective Decision-Making

In product management, decision-making is a constant and critical process. With countless variables, stakeholders, and potential outcomes to consider, it’s easy to find yourself lost in a labyrinth of complexity. This is where the concept of “razors” comes into play – these razor principles for effective decision-making are a collection of mental models designed to Continue reading
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